Social Media Manager Job at Parity Homes, Baltimore, MD

RFFFNFVVVlNxYVZFYVVaaDFUbzViZ1NXWUE9PQ==
  • Parity Homes
  • Baltimore, MD

Job Description

Summary 

Parity is seeking a part-time Social Media Manager to lead the development and execution of our digital presence across social media platforms. The ideal candidate will have experience in social media strategy, content creation, and community engagement, with a passion for storytelling that amplifies our mission and impact. This role is perfect for a creative and strategic thinker who understands how to leverage digital platforms to foster community, increase brand awareness, and drive engagement. The role has an anticipated start date of May 2025, and applications will be accepted until the position is filled.

Reports To: Brand Strategy Manager

Works Closely With: Sales & Marketing Team

About Parity

Parity innovatively breathes new life into blocks of dilapidated rowhomes in West Baltimore by leveraging social capital. We create upfront demand for homeownership opportunities in neighborhoods experiencing hyper-vacancy by creating pathways for social collectives to purchase homes together block by block as a means of community-building and wealth-building. Parity removes systemic barriers to neighborhood revitalization by using innovative methods to acquire and renovate decades-abandoned properties and sells the homes at attainable price points, which unlocks the supply-demand quandary that keeps neighborhoods depressed.

Parity leads with racial equity, intersectionality, and Development without Displacement at the core of our work to ensure that those who have been historically disinvested of wealth and agency are able to direct the outcomes of and benefit from reinvestment into their communities. Parity was born from the notion that we can rebuild historically redlined communities through the redistribution of power and ownership. We see our impact as broader than just the homes we sell – we are shifting ideology and practice of how Black neighborhoods are valued. Watch our TED Talk to learn more about us.

Role" data-faitracker-click-bind="true"> (

Role)

Role Activities

As the Social Media Manager at Parity, you will be responsible for overseeing and executing our digital marketing efforts across social platforms. Your responsibilities will include:

  • Developing and implementing a social media strategy that aligns with Parity's mission and brand identity
  • Managing and maintaining Parity's social media accounts, including Instagram, Facebook, LinkedIn, Threads, TikTok and Parity's Blog.
  • Capturing, creating and curating engaging content, including graphics, videos, captions, and stories
  • Monitoring and responding to comments, messages, and audience engagement in a timely and authentic manner
  • Analyzing social media performance metrics and adjusting strategies for continuous growth and improvement
  • Collaborating with the marketing team to create campaigns that promote events, initiatives, and partnerships
  • Staying informed about social media trends, best practices, and emerging platforms to enhance engagement
  • Supporting influencer and brand partnership outreach for social collaborations

Requirements

  • Proven experience in social media management, digital marketing, or content creation
  • Strong knowledge of social media platforms, trends, and analytics tools
  • Excellent storytelling and copywriting skills with a creative approach to content development
  • Ability to create and edit engaging visual content (graphics, videos, reels, etc.)
  • Strong organizational skills and ability to manage multiple projects simultaneously
  • Experience with social media scheduling and analytics tools (e.g., Hootsuite, Later, Sprout Social)
  • Passion for community development, social impact, and racial equity
  • Basic knowledge of graphic design tools (e.g., Canva, Adobe Creative Suite) is a plus
  • Experience with paid social media advertising is a bonus

If you are a digital-savvy professional who loves to build online communities and amplify mission-driven work, we'd love to hear from you!

Job Tags

Temporary work, Part time, Shift work,

Similar Jobs

Anvilogic Inc

Regional Sales Manager (RSM) - Ohio Valley (Remote) Job at Anvilogic Inc

 ...advanced security teams. Learn about our customers: anvilogic.com/customers Role Description The Regional Sales Manager (RSM) role is an individual contributor role. You will be responsible for building a territory in your respective region primarily through... 

Dunkin' Donuts - Main

Janitorial / Cleaning Crew / Porter Job at Dunkin' Donuts - Main

Description Join the Fun Paced world of Dunkin! Seeking highly energetic, enthusiastic individuals with great work ethics. Janitorial / Cleaning Crew / Porter is generally offered as a part time opportunity Prior experience as janitor, janitorial crew, cleaning...

Archdiocese of St. Louis

Middle School Language Arts and Literature Teacher Job at Archdiocese of St. Louis

 ...Job Summary Middle School Language Arts and Literature Teacher - St. Margaret of Scotland A Catholic Elementary School Teacher...  ...including differentiated instruction. Encourage critical thinking, creativity, and a love for learning. Integrate technology to enhance... 

Ilan's Coffee Shop

Events Coordinator Job at Ilan's Coffee Shop

Looking for a Recreation/ Sports Management major who is looking to earn some extra money and also gain invaluable experience! Job entails assisting...  ...programs and creating new ones. Also helping to run special events and assisting where ever needed to run a busy health and... 

Riseboro (SAM)

Home Health Aide Job at Riseboro (SAM)

 ...gender identity, familial status, genetic information or predisposition or characteristic, disability, status as a victim of domestic violence, status as a veteran or member of the U.S. military and related obligations, or any other characteristic protected by law. This...