Job Description

As a bag company, CALPAK strives to bring together functionality and the joy of traveling, both every day and far away. Join an innovative and collaborative team to continue to inspire our customers to go places and love getting there. We can’t wait to start this journey with you.

We are seeking a highly skilled and motivated Freelance Graphic Designer to join our dynamic marketing team. The ideal candidate has strong expertise in designing emails and pop-ups that drive engagement and conversion. This role will report to the Sr. CRM & Loyalty Manager and will work closely with colleagues in the marketing department and across the organization to drive incremental lifts in site traffic from emails and subscriber sign-ups to achieve customer retention goals.

If you are passionate about design, email marketing, data-driven decision-making, and achieving measurable results, we want to hear from you!

Requirements

RESPONSIBILITIES:

• Design email communications and website pop-ups, ensuring alignment with brand guidelines and campaign goals.
• Collaborate with the retention team and other cross-functional teams to enhance email and pop-up strategies, driving improvements in traffic and subscriber sign-ups.
• Create innovative design concepts and ideas, producing compelling and meaningful work.
• Ensure projects deliver a functional and engaging user experience while adhering to the brand’s guidelines and aesthetic standards.
• Coordinate with creative and marketing teams to meet deadlines and deliver high-quality campaigns.
• Provide constructive design feedback and present work to internal teams.
• Provide any additional support as needed.
• Have full ownership of the graphic process from initial concept to completion through task, time, design, and feedback management

QUALIFICATIONS:

• 3+ years of experience in graphic design with a strong focus on email and pop-up design.
• Bachelor’s Degree in Graphic Design or related field.
• Proficiency in Adobe Creative Suite, Figma, and other design and prototyping tools. Klaviyo is a plus.
• Pixel perfect attention to detail.
• Proactive problem solver who can troubleshoot and/or escalate issues effectively.
• Ability to manage all tasks effectively with fluctuating timelines and deliverables.
• Have an entrepreneurial spirit and thrive in a dynamic, fast-paced, fluid environment.
• Proven success in working cross-functionally with all levels and effectively communicating/presenting.
• Detail-oriented, "can do" attitude, and passionate about growth in a fast-paced environment.
• A highly collaborative, driven, and team-oriented individual who is comfortable with new situations and highly iterative projects.
• DTC and/or fashion and apparel experience is a plus.

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